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SURPRISE!! 😍🤯 THANK YOU @MACCosmetics for not only allowing me to be the new face of Mac Viva Glam, but using my Rupaul halloween costume inspo creative for the campaign! I worked hard to pull this look and shoot together with my team, Inspired by one of the greatest charitable campaigns from 1994 (the year i was born), and I’m excited to announce MAC is using it for the newest Viva Glam campaign. If you know me you know makeup is a love of mine so I’m speechless! There is no makeup campaign more ICONIC than the @MACcosmetics #VIVAGLAM campaign and I’m honored to work with them as they celebrate their 25th anniversary of Viva Glam 💋💄😭❤️ #MACambassador
Model Winnie Harlow served up some charisma, uniqueness, nerve, and talent for MAC Viva Glam’s 25th anniversary campaign. If you got that Drag Race reference, then you know she recreated RuPaul’s 1994 photo shoot.
RuPaul is the very first Viva Glam ambassador. For the campaign, he dressed up in a red leather ensemble and posed to spell out “Viva Glam.” His long legs in the photo were no joke.
Winnie, on the other hand, wore the same outfit for Halloween and was asked to wear it again for a Viva Glam shoot. Shantay, you slay!
She is the first model with vitiligo to front this campaign. She also got that recognition when she walked her first Victoria’s Secret Fashion Show last year.
MAC Viva Glam is an initiative supporting multiple HIV/AIDS organizations through lip products. 100 percent of the proceeds go to charity. In the past, they’ve recruited Sia, Ariana Grande, Chloë Sevigny, and Dita Von Teese.
What do you think of Winnie’s homage to RuPaul? Can you recreate it too?
Photo courtesy of Winnie Harlow’s Instagram account
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