January 03, 2017

This Playful Lip Balm Collab Looks Like Our Childhood Crayons

Here’s another beauty product you should grab this year. Clinique revealed their newest crayon-like tinted lip balms in collaboration with Crayola.

It’s playtime. Introducing #CliniqueCrayola #ChubbyStick For Lips. Click the link in our profile to shop this limited-edition collection now. Early access at clinique.com. 💄🖍 #Clinique #Makeup #Beauty

A post shared by Clinique (@clinique) on

The limited-edition Chubby Stick Moisturizing Lip Colour Lip Balms is reminiscent of those jumbo crayons we used as a kid. The playful collab includes 10 shades which are named after famous Crayola colors like Razzmatazz (magenta), Brick Red (bright red), and Fuzzy Wuzzy (nude mauve).

image (2)

Razzmatazz

Brick Red

Brick Red

Fuzzy Wuzzy

Fuzzy Wuzzy

Janet Pardo, Clinique’s senior vice-president for product development, says that the collab is about “exploring options and possibilities and not being anchored by a mirror, a lipliner, or a makeup artist.” She adds, “To us, the point is that when you look at one, it makes you smile. So, the obvious connection to that happy feeling is with a box of crayons. It brings you back to a carefree time in life—when you didn’t have stress, because you were a child. You could create whatever you wanted, you had endless amounts of time, and you could just play.”

You can get these lip balms on Clinique’s website for $17 each, while the whole set costs $49.50. But hurry as this will only be available until February.

[Refinery29]

 

Photos courtesy of Clinique’s website

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beauty, Beauty News, clinique, Crayola, lip balms, Preen, Preen.ph



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